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Destination marketing and management

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    Item is Digital Only

    This item does not have a hard or physical copy, and therefore it can only be viewed through an electronic device. You can access the eBook by clicking the "View Online" button above.

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    Content
    • Introduction to destination marketing
    • Destination management and it's concept
    • Tourism marketing
    • Destination product development and distribution
    • Managing stakeholders at destinations
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