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Will & vision : how latecomers grow to dominate markets
Tellis, Gerard J.- ISBN007137549X
- publisher
- descriptionxviii, 340 pages : illustrations
- Sagana Homes I Branch
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Notes
Bibliographic Note
Includes bibliographical reference (pages 315-330) and index.
Content
- Are pioneers really blessed?
- Learning from history
- Facts about pioneers and real causes of enduring leadership
- Envisioning the mass market
- Uniqueness of vision