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The strategic Drucker : growth strategies and marketing insights from the works of Peter Drucker

Swaim, Robert W.

  • Greater Project 4 Branch

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Notes
  • Bibliographic Note
    Includes bibliographical references and index.
    • Content
    • Drucker on managing growth
    • Strategy and the purpose of business
    • Dissecting the interview and Ducker on marketing
    • The five deadly business sins
    • Innovation and entrepreneurship
      Subjects